Here we have a conceptual version of Ford’s second generation Sync system, to debut next week at the Detroit auto show.

Beyond the flawless voice recognition capaciy, there are two striking things about this video.

First, the natural language the model uses to control the SYNC system. The ability to use voice commands without necessarily utilizing specific code words is a vast leap forward that really can move this technology from the hyper-focused capacity it now occupies, to a vast frontier of mobile applications. Delivery drivers and iPhone tools are two that pop to mind.

Second, the example shown in this video exemplifies how new cars are transforming from transportation tools to a pseudo-office, with all the comforts, tools, and connectivity we once associated with a luxurious office space. It seems that in this new age driving is, uhh, taking a back seat.